Account and People Analytics

Account and People Analytics

Learn how to analyze data related to your target accounts and the people associated with those accounts.

About this course

What You’ll Learn:

  • Understand how your account lists are getting augmented
  • Surface the top engaged accounts
  • Customize tables for more granular reporting and data modeling
  • Calculate how account lists are augmented, and if there are enough people to market/sell to
  • Visualize how many new people are added to your target account lists in any time frame
  • Total leads and contacts at your accounts who have shown new engagement

Who Should Take This Course:

This course is designed for marketers. 

 

Time Expectations:

3 short video tutorial and roughly 4 min. Additional slides added. 

 

Supporting Documentation:

Additional documentation can always be found by visiting our Docs Site. Here are some you may wish to view:

Curriculum1 min

  • Accounts
  • Account Analytics 1 min
  • Account View
  • People
  • People Analytics
  • Newly Added and Newly Engaged
  • Feedback
  • Course Completed
  • Tell Us What You Think

About this course

What You’ll Learn:

  • Understand how your account lists are getting augmented
  • Surface the top engaged accounts
  • Customize tables for more granular reporting and data modeling
  • Calculate how account lists are augmented, and if there are enough people to market/sell to
  • Visualize how many new people are added to your target account lists in any time frame
  • Total leads and contacts at your accounts who have shown new engagement

Who Should Take This Course:

This course is designed for marketers. 

 

Time Expectations:

3 short video tutorial and roughly 4 min. Additional slides added. 

 

Supporting Documentation:

Additional documentation can always be found by visiting our Docs Site. Here are some you may wish to view:

Curriculum1 min

  • Accounts
  • Account Analytics 1 min
  • Account View
  • People
  • People Analytics
  • Newly Added and Newly Engaged
  • Feedback
  • Course Completed
  • Tell Us What You Think