Engagement

Engagement

Learn various ways to leverage the Engagement reports within Engagio's Analytics

About this course

What You’ll Learn:

  • Filter and group your trend chart using various data points that are specific to your organization
  • Surface accounts and group engagement based on specific data points relevant to your business
  • View individual details of each activity and touch point that your target accounts engaged with
  • Easily visualize how many Marketing Qualified Accounts are generated in any time frame
  • Understand your account awareness metrics and benchmark your ABM efforts
  • Visualize known and anonymous web-traffic from target accounts
  • Report on top interesting moments, emails opened, and webpages visited

Who Should Take This Course:

This course is designed for marketers. 

 

Time Expectations:

6 short video tutorials and roughly 10 mins.

 

Supporting Documentation:

Additional documentation can always be found by visiting our Docs Site. Here are some you may wish to view:

 

Curriculum10 min

  • Engagement
  • Engagement Analytics 1 min
  • MQA
  • MQA Analytics 1 min
  • Awareness, Web Traffic, Greatest Hits
  • Awareness, Web Traffic, Greatest Hits 2 min
  • Awareness and Benchmarking 2 min
  • Web Traffic 1 min
  • Greatest Hits 1 min
  • Feedback
  • Tell Us What You Think

About this course

What You’ll Learn:

  • Filter and group your trend chart using various data points that are specific to your organization
  • Surface accounts and group engagement based on specific data points relevant to your business
  • View individual details of each activity and touch point that your target accounts engaged with
  • Easily visualize how many Marketing Qualified Accounts are generated in any time frame
  • Understand your account awareness metrics and benchmark your ABM efforts
  • Visualize known and anonymous web-traffic from target accounts
  • Report on top interesting moments, emails opened, and webpages visited

Who Should Take This Course:

This course is designed for marketers. 

 

Time Expectations:

6 short video tutorials and roughly 10 mins.

 

Supporting Documentation:

Additional documentation can always be found by visiting our Docs Site. Here are some you may wish to view:

 

Curriculum10 min

  • Engagement
  • Engagement Analytics 1 min
  • MQA
  • MQA Analytics 1 min
  • Awareness, Web Traffic, Greatest Hits
  • Awareness, Web Traffic, Greatest Hits 2 min
  • Awareness and Benchmarking 2 min
  • Web Traffic 1 min
  • Greatest Hits 1 min
  • Feedback
  • Tell Us What You Think