Engagement Minutes

Engagement Minutes

This course will introduce you to the concept of Engagio's engagement minutes

About this course

Understand the basic concept of engagement minutes inside of Engagio and what account-level insights you'll learn from them. Familiarize yourself with Engagio's comprehensive list of categories to track engagement at your target accounts, and start scratching the surface of what best practices lay ahead so you are equipped to continuously optimize your strategy!

Curriculum

  • Introduction and Basics
  • Engagement Minutes Intro
  • Engagement Minutes Basics
  • Configuring Your Minutes
  • General Activities
  • Salesforce Campaigns
  • Salesforce Activities
  • Weighting
  • Marketo Programs
  • Marketo Interesting Moments
  • Best Practices
  • Engagement Minutes Best Practices

About this course

Understand the basic concept of engagement minutes inside of Engagio and what account-level insights you'll learn from them. Familiarize yourself with Engagio's comprehensive list of categories to track engagement at your target accounts, and start scratching the surface of what best practices lay ahead so you are equipped to continuously optimize your strategy!

Curriculum

  • Introduction and Basics
  • Engagement Minutes Intro
  • Engagement Minutes Basics
  • Configuring Your Minutes
  • General Activities
  • Salesforce Campaigns
  • Salesforce Activities
  • Weighting
  • Marketo Programs
  • Marketo Interesting Moments
  • Best Practices
  • Engagement Minutes Best Practices